Mobile Feedback/Bugs

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Reality: Black Friday rates and promotions: hidden limited offers
Merci Ai offers an “unlimited” service on offer. • In reality, hidden limits or a deterioration of the experience occur (lower quality, restrictions on use after a certain threshold). • The normal rate is crossed out to make it look like a discount, while the service offered under promotion is not equivalent to that sold at full price. • Consumers receive a “partial” or “degraded product”, contrary to the promise of a complete service. Why is it illegal Deceptive marketing practices - In France, article 121-1 of the Consumer Code prohibits misleading commercial practices, in particular false claims or claims that are likely to mislead. - In the United Kingdom, the Consumer Protection from Unfair Trading Regulations 2008 punishes misleading acts or omissions, including presenting an offer as limited without this being the real case. ETC Misleading advertising - Crossing out a full price to simulate a discount when the “promo” service is degraded constitutes false advertising. - Article L121-4 of the Consumer Code states that advertising must be loyal and truthful about the essential characteristics of the product or service. Violation of the consumer's right to information - The consumer must receive clear and unambiguous information about the offer (price, characteristics, eligibility conditions). - Hiding limitations or a drop in quality constitutes a breach of this obligation. Concrete example If I buy a TV on sale, I buy the full screen, its resolution, sound and all its features, not just a quarter of the screen or an HD version instead of 4K. Likewise, a pack of promotional cakes should contain the same number of cookies and the same quality, not just 3 cookies in a pack sold at the price of a pack of 12. In this case, the site displays a barred price to make it look like a Black Friday offer, then in fact delivers a limited or lower quality service. This is not a legitimate promotion: You don't just reduce quantity or quality while keeping the same price. The consumer leaves with the entire advertised product, with no hidden conditions. It is imperative to ensure transparent communication: show the true price, clearly mention any limitations, and deliver exactly what is announced.
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